VINEYARD ECONOMICS SYMPOSIUM

The premier conference covering vineyard economic and financial issues.

2019 Dates Coming Soon!

For sponsorship opportunities please contact Waunice at Waunice@winebusiness.com

2018 PRESENTATIONS

WELCOME & VINEYARD ECONOMICS SURVEY RESULTS

CLICK HERE for the Vineyard Economics Survey Results Presentation

THE NEW NORMAL IN WINE COUNTRY AGLAND – PERSPECTIVE ON VINEYARD AND LAND ACQUISITIONS

CLICK HERE for the New Normal in Wine Country Agland Presentation

THE IMPACT OF THE “UBER-CABERNETIZATION” TREND

CLICK HERE for the Impact of the “Uber-Cabernetization” Trend Presentation

THE QUEST FOR GRAPE PRICE JUSTIFICATION

CLICK HERE for Quest for Grape Price Justification Presentation

TAX REFORM & VINEYARDS: ARE YOU A WINNER OR LOSER

CLICK HERE for the Tax Reform & Vineyards: Are you a Winner or Loser Presentation

GRAPE & BULK WINE MARKET

CLICK HERE for the Grape and Bulk Wine Market Presentation

SPONSORS

ADVISORY BOARD

Rachel Ashley

vice president of wine production

Treasury Wine Estates

Learn More About Rachel

Rachel Ashley is vice president of wine production for Treasury Wine Estates. This role leads the Americas Grape Resources, Winemaking and Winery Operations teams and is accountable for grape to glass delivery of quality wines across a 50-brand portfolio. Ashley holds a Ph.D. in viticulture from the University of Adelaide and embarked on her wine industry career in the Barossa Valley. She relocated to California 9 years ago, during which time she has gained extensive exposure and knowledge of the Californian wine industry from vineyard through to wine and built capability in team leadership, driving a high-performance culture.

Tony Correia

accredited rural appraiser

The Correia Company

Learn More About Tony

Tony Correia is widely recognized as a leading authority on the valuation of agricultural and rural properties, with a special emphasis on vineyards and wineries. He holds the professional designation of Accredited Rural Appraiser (ARA), and is currently an owner of The Correia Company. He provides a wide array of valuation and consulting services on agricultural and rural properties, specializing in more challenging valuations involving wineries, vineyards, estate planning and settlement, undivided partial interests in real property and water rights. He is also an instructor of valuation courses and seminars throughout the nation and Mexico, and is also a frequent public speaker on agricultural properties, appraisal, taxation, estate planning issues, water rights, and the vineyard and wine industries.

Karissa Kruse

president

Sonoma County Winegrowers

Learn More About Karissa

Karissa Kruse is president of the Sonoma County Winegrowers, a marketing and educational organization dedicated to the promotion and preservation of Sonoma County as one of the world’s premier grape growing regions. Kruse joined Sonoma County Winegrowers as director of marketing in September 2012 and was named president for the organization on May 1, 2013. Since taking over the top leadership role at the Sonoma County Winegrowers, Kruse has guided the strategy and implementation of Sonoma County’s commitment to become America’s first 100 percent certified sustainable wine region. Her approach has helped Sonoma County Winegrowers gain global recognition for their efforts and she’s been invited to speak at major conferences around the world.

Justin Leigon

viticulturist

Pina Vineyard Management

Learn More About Justin

Justin Leigon is viticulturist at Piña Vineyard Management in the Napa Valley. He is responsible for overseeing all aspects of high-end winegrape farming and is involved in vineyard development. He has been working professionally in the wine industry since 2004. After beginning his career in wine production, Leigon attended the University of California, Davis where he received his B.S. in viticulture and enology. Prior to joining Piña Vineyard Management, Leigon gained experience during harvest working at ultra-premium wineries such as Colgin Cellars and Caldwell Winery. In 2006 he spent time abroad in Australia learning about global wine styles.

Towle Merritt

general manager

Walsh Vineyards Management

Learn More About Towle

Towle Merritt, grandson of Towle Bundschu, grew up in Sonoma working on his family’s vineyard since he was 17 years old. After finishing college, he was off to France where he worked as a harvest intern for Domaine Compte Georges de Vogue, but returned to Gundlach-Bundschu in 2001 working up to viticulturist. Today, he has expanded his role to include other top-quality wine producers on the North Coast by Walsh Vineyards Management, a complete-service vineyard management company. Merritt’s goal is to contribute to the financial success of Walsh’s North Coast clients. Merritt is currently attending the Sonoma State University Wine MBA program.

Matt Parker

president

Silverado Investment Management Company

Learn More About Matt

Matt Parker oversees all strategy and activity at SIMCO, the wine grape division of Westchester. Additionally, Parker is responsible for acquisition and disposition activity, including sourcing, underwriting and executing vineyard transactions for the company. SIMCO manages more than 20,000 acres of premium vineyards in California, Washington, Oregon and New Zealand. Parker received his MBA from the Wharton School at the University of Pennsylvania, a Masters of Arts in urban planning from UCLA, and a Bachelor of Science degree in environmental science from Stephen F. Austin University.

Jennifer Putnam

executive director and chief executive officer

Napa Valley Grapegrowers

Learn More About Jennifer

Jennifer Putnam is the executive director and chief executive officer of the Napa Valley Grapegrowers, where she oversees a 10-person staff tasked to preserve and promote Napa Valley’s world-class vineyards. Putnam and her team of committed directors and staff have grown the organization from 324 members in 2004 to the over 700 today. Putnam earned her master’s degree from the University of California, Davis, focusing on viticulture and geography. Her professional background includes managing guest ranches, hospitality and events, and prior to that; wilderness management with the United States Forest Service and 7 years as a backcountry guide in Yosemite National Park. She earned her Bachelor of Science from Humboldt State University.

SPEAKERS

Rachel Ashley

vice president of wine production

Treasury Wine Estates

Learn More About Rachel

Rachel Ashley is vice president of wine production for Treasury Wine Estates. This role leads the Americas Grape Resources, Winemaking and Winery Operations teams and is accountable for grape to glass delivery of quality wines across a 50-brand portfolio. Ashley holds a Ph.D. in viticulture from the University of Adelaide and embarked on her wine industry career in the Barossa Valley. She relocated to California 9 years ago, during which time she has gained extensive exposure and knowledge of the Californian wine industry from vineyard through to wine and built capability in team leadership, driving a high-performance culture.

Tony Correia

accredited rural appraiser

The Correia Company

Learn More About Tony

Tony Correia is widely recognized as a leading authority on the valuation of agricultural and rural properties, with a special emphasis on vineyards and wineries. He holds the professional designation of Accredited Rural Appraiser (ARA), and is currently an owner of The Correia Company. He provides a wide array of valuation and consulting services on agricultural and rural properties, specializing in more challenging valuations involving wineries, vineyards, estate planning and settlement, undivided partial interests in real property and water rights. He is also an instructor of valuation courses and seminars throughout the nation and Mexico, and is also a frequent public speaker on agricultural properties, appraisal, taxation, estate planning issues, water rights, and the vineyard and wine industries.

Marc Cuneo

wine broker/partner

Turrentine Brokerage

Learn More About Marc

Coming soon!

Mark Couchman

Chief Investment Officer & CEO

Silverado Premium Properties

Learn More About Mark

Coming soon!

Nat DiBuduo

president/CEO

Allied Grape Growers

Learn More About Nat

Nat DiBuduo is the President CEO of Allied Grape Growers, a winegrape grower’s winegrape marketing association representing over 500 members throughout California for over 65 years, producing over 250, 000 tons annually. Prior to joining Allied in May 2000, DiBuduo was employed at Capital Agricultural Property Services, Inc. as the executive manager, where he had the responsibility of managing approximately 22,000 acres of agricultural land throughout California and Arizona. DiBuduo worked with his family through collage, graduating in 1972 until 1984 with Papagni Fruit Company farming and developing vineyards in Fresno, Madera and Kern Counties. DiBuduo has a B.S. degree in plant science/viticulture and a minor study in business administration from California State University, Fresno.

Matt Franklin

principal

Zepponi & Company

Learn More About Matt

Matt Franklin has more than 19 years of corporate finance advisory experience, including mergers and acquisitions, equity and debt financings, valuations and technical accounting. Franklin has been an advisor on numerous beverage alcohol industry transactions and has completed more than 100 business valuations and valuation-related consulting projects. Franklin was previously a managing director at a boutique investment banking firm in San Francisco where he provided sell-side and buy-side transaction advisory services to food and beverage companies. Franklin also worked for KPMG’s Investment Management Services Group where he provided assurance and advisory services to investment banks, private equity firms, mutual funds, hedge funds and broker/dealers.

Steve Fredricks

president/partner

Turrentine Brokerage

Learn More About Steve

Coming soon!

Kirk Grace

director of California vineyard operations

Ste. Michelle Wine Estates

Learn More About Kirk

Coming soon!

Mark Greenspan

president and viticulturist

Advanced Viticulture, Inc.

Learn More About Mark

Coming soon!

Matt Johnson

chief winemaker

Treasury Wine Estates Americas

Learn More About Matt

Matt Johnson is the chief winemaker for the Americas at Treasury Wine Estates, providing management, winemaking support and direction for Beringer Vineyards, Sterling Vineyards, Beaulieu Vineyards, and Stags’ Leap among many brands in the Treasury portfolio. Originally from Australia, Johnson has 28 years of industry experience working in Australia, France, Chile, Argentina and California. In 1990, he joined Rosemount Estate. This family owned winery became part of a larger public corporation, and Johnson balanced commercial winemaking with Rosemount Estate and Lindeman’s while producing luxury Hunter Valley Shiraz and Semillon.

Jan Krupp

owner

Krupp Brothers

Learn More About Jan

Coming soon!

Justin Leigon

viticulturist

Pina Vineyard Management

Learn More About Justin

Justin Leigon is viticulturist at Piña Vineyard Management in the Napa Valley. He is responsible for overseeing all aspects of high-end winegrape farming and is involved in vineyard development. He has been working professionally in the wine industry since 2004. After beginning his career in wine production, Leigon attended the University of California, Davis where he received his B.S. in viticulture and enology. Prior to joining Piña Vineyard Management, Leigon gained experience during harvest working at ultra-premium wineries such as Colgin Cellars and Caldwell Winery. In 2006 he spent time abroad in Australia learning about global wine styles

Richard Mendelson, Esq.

Of Counsel

Dickenson, Peatman & Fogarty

Learn More About Richard

Coming soon!

David Pardes

tax partner

PricewaterhouseCoopers

Learn More About David

Coming soon!

Zach Rasmuson

chief operations officer

Duckhorn Wine Company

Learn More About Zach

As chief operations officer since 2012, Zach Rasmuson has played an integral role in establishing Duckhorn Wine Company as one of North America’s preeminent luxury wine brands. A master winemaker in his own right, he works closely with Duckhorn’s winemakers to oversee every aspect of production, including winemaking, grower relations and an estate program that spans Napa Valley, Anderson Valley, Sonoma County and Red Mountain in Washington state. Rasmuson also works alongside president and CEO Alex Ryan to chart the future of the company, implementing initiatives for strategic and sustainable growth.

Dana Vivier

vice president of strategic planning

Far Niente

Learn More About Dana

Coming soon!